
Rhom Bho Property (The Title)
Rhom Bho Property Public Company Limited · ร่มโพธิ์ พร็อพเพอร์ตี้ จำกัด (มหาชน)
SET-listed developer (TITLE) behind The Title condo and villa series — Serenity Naiyang, Artrio Bang Tao, Katabello — across Rawai, Nai Yang, Kata and Kamala; founded 1989, HQ Bangkok.
Projets au catalogue18
The Title Adora Rawai
The Title Vivana
The Katabello
The Modeva
The Title Biancana
The Title Cielo Rawai
The Title Villa Kirara
Casa De Monte
The Title Artrio Bang-Tao
The Title Balcony
The Title Halo 1
The Title Heritage
The Title Kamala Coralina
The Title Legendary Bang-Tao
The Title Philo
The Title Serenity
The Title Sierra
The Title Vivi
Profil promoteur
Rhom Bho Property (The Title)
Who they are
Rhom Bho Property (SET: TITLE, ISIN TH8258010009) is one of a handful of Thai publicly-listed developers focused almost entirely on Phuket resort condominiums. The original legal entity dates to 1989, but the real-estate business only began in 2012, when the corporate purpose was amended and the company renamed "Rhom Bho Property." Securities were registered with the Thailand Securities Depository on 2 October 2017, with the first SET trading day on 2 November 2017 under the symbol TITLE.
The company sits inside a corporate group controlled by 39 Estate Co., Ltd., with long-tenured board representation from the Wipanpong family. Day-to-day leadership rests with CEO Darong Hutajuta, on the board since 2010 and elevated to CEO in July 2023.
| Metric | Value |
|---|---|
| Founded | 1989 (property focus from 2012) |
| SET ticker | TITLE |
| Listing | 2 November 2017 |
| Paid-up capital | THB 391,027,808.50 (782,055,617 shares at THB 0.50 par) |
| Implied market cap | ≈ THB 3.8 bn (~USD 105–110m) at recent prices |
| Head office | 444–444/1 Pracha Uthit Road, Huai Khwang, Bangkok |
| Parent | 39 Estate Co., Ltd. |
| CEO | Darong Hutajuta (since July 2023) |
The capital structure has stepped up several times — from the original THB 5m through 70m, 140m, 200m, and beyond, with a par-value reset from THB 100 to THB 0.50 around the 2016–2017 IPO conversion.
Why we cover TITLE
Three reasons TITLE shows up on Invest Phuket repeatedly:
- Phuket-only specialist. Unlike Sansiri or Origin (nationwide, Bangkok-heavy), Rhom Bho concentrates its capital and operational capacity inside Phuket's tourism corridors — Rawai, Naiyang, the Kata–Karon hillsides, Phuket Town and select Thalang plots. That means deep on-the-ground know-how, but also a single-market risk profile a buyer should understand.
- Repeat resort-condo formula. The Title series is a serial product — 4–7-storey low-rise condos with hotel-style amenities, landscape-heavy commons, foreign-buyer ratios at or near the 49% freehold cap. It's standardised, recognisable, and replicable. Less landmark architecture, more disciplined execution.
- Public reporting. Listed status forces quarterly disclosure. We can sanity-check revenue recognition timing, backlog, and gearing against the Form 56-1 One Report — not something most Phuket-focused developers offer.
The Title series — projects on Phuket
The Title is Rhom Bho's master brand. Projects fan out across several sub-locations and stylistic concepts, but share the core operating playbook (mid-rise, pool-led common areas, resort interior design, foreign-buyer optimised legal structure).
Completed / mature
The Title Rawai (Phases 1–3) — South Phuket's Rawai Beach corridor, the company's anchor location since the first Phuket branch opened in 2011. Phase 1 launched c. 2011–2012; Phase 2 (the publicly-disclosed reference launch) comprised three 4-storey buildings, 120 units, THB 452m gross — averaging around THB 3.8m per unit. Phase 3 added another ~240–260 units in 7-storey blocks. The aggregated Rawai cluster is in mature secondary-market trading today, with units typically THB 2.5–5m on resale depending on size and renovation.
The Title Naiyang (Title Residencies Naiyang) — Naiyang Beach, north Phuket, within walking distance of the Sirinat National Park and a 5–10 minute drive from Phuket International Airport. ~350–450 units across multiple low-rise blocks; resale band today is THB 3–7m per unit depending on sea proximity. Mixed owner-occupier and short-term rental ownership.
Under construction / in active sales
The Title Wadi — Rawai–Nai Harn hinterland, low-rise nature-integrated concept ("Wadi" = oasis/valley). Pre-sale from c. 2022; first handovers expected mid-2020s. Mid-200 unit count range, advertised from c. THB 3M to ฿8M per unit, hotel-style facilities.
The Title Katabello — Kata/Karon hillside with Andaman sea views. Condo format with hotel-grade common areas. Launch pricing in the marketing materials clusters around THB 120–160k per square metre, putting unit prices in the THB 4M – ฿15M band depending on view and size. Construction is the most visible of the current launches.
The Title Sino — Sino-Portuguese design language, often paired with Phuket Town or Karon submarkets. ~150–250 unit range. At least one phase actively in sales.
Early sales / concept phases
The Title V — fifth-numbered phase in the series, mid-market resort condo, plans/sales phase.
The Title Saifon — "rain" theme, suggesting a quieter, non-beachfront tourist radius. Early sales.
The Title Halo — design-led, panoramic-view concept aimed at younger foreign buyers. Pre-sale and marketing phase.
The Title Biancana — Mediterranean white-aesthetic, target coastal hillside (Kata/Karon/Kamala). Concept reveal and early marketing — no public SET construction timetable yet.
The Title Heritage — heritage-styled architecture (Sino-Portuguese cues likely), boutique sub-200-unit format at a slight per-sqm premium (THB 100–130k/sqm indicated).
The Title Villa Kirara — the only villa product in the line-up (the rest are condos). Hillside or sea-view plots, marketed to upper-mid foreign buyers including Japanese buyers (the "Kirara" framing). Per-villa pricing comparable to mid-tier Botanica villas in the same corridor.
For exact unit counts and construction schedules on the newer projects, Rhom Bho's Thai-language SET filings (annual report, 56-1 One Report) are the authoritative source. English-language portal data covers ~70% of the active pipeline.
Track record and delivery
The clean, boring summary: multiple completed phases in Rawai and Naiyang, no abandoned schemes, no publicised regulatory action. Buyer commentary on the Phuket portals shows the normal-for-Thailand handover delays of a few months on some phases, but nothing extraordinary, nothing litigated, no SET sanctions.
There are no high-profile rental-guarantee disputes attached to TITLE — though, as with every Phuket short-term-rental product, individual buyer disagreements with management on yield projections do occur. Nothing has escalated to class-action territory.
From an underwriting perspective, this is a smaller, execution-focused developer with a clean public record, but with commensurate concentration risk (Phuket-only) and key-person sensitivity to the existing management team.
Who buys The Title
By design, the buyer base is:
- Foreign holiday-home buyers and yield investors (Russia/CIS, Europe, China, Hong Kong, Singapore), targeting 1–2 bedroom units in the THB 3–10m band — exactly where The Title's typical Rawai/Naiyang/Sino product sits.
- Thai urban middle class and Bangkok investors treating Phuket condos as second home / income-generating asset, especially in the lower-priced Rawai phases.
- Retirees and long-stay expats who prefer low-rise resort layouts over high-density urban towers — the entire TITLE product is built around that preference.
If you're looking at the ultra-luxury private-villa segment (THB 25m+ plots with private pools), TITLE only competes there through Villa Kirara; the rest of the line-up sits below Botanica's price tier. If you want a branded-residences trophy (Banyan Tree, InterContinental, Andaz, Autograph Collection), that's a different shelf entirely — TITLE doesn't co-brand with hotel groups in the way Laguna or Minor / Kajima do.
Versus the peer set
| Peer | Geography | Product | Where TITLE differs |
|---|---|---|---|
| Sansiri (SIRI) | Nationwide, Bangkok-heavy | High-rise condos, mixed-use, lifestyle-app brand | TITLE is Phuket-only, low-rise resort format, no community/lifestyle tech layer |
| Origin (ORI) | Nationwide, value-urban | Transit-oriented condos | TITLE is leisure/resort first, not urban |
| Botanica Luxury Phuket | Phuket-only | Pool villas, THB 25–150m+ | TITLE is condo-led; villa play only via Kirara |
| Minor International + Kajima | Branded-residence partnerships | Hotel-co-branded luxury | TITLE is unbranded, mid-market |
| Laguna Property | Cherngtalay only | Banyan Tree / Laguna integrated estate | TITLE is multi-zone, not estate-based |
The clearest single differentiator is standardised mid-market resort condos at scale in Phuket — that's a real niche, and TITLE owns it.
Financial health (what we can verify)
Hard line-item financials require pulling the latest 56-1 One Report and quarterly statements directly from SET. What's directionally clear from the public profile:
- Revenue is lumpy. Recognition follows unit transfers, not pre-sale signings — Rawai/Naiyang completions drove a mid-2010s revenue spike; Katabello/Wadi handovers should drive the 2024–2027 curve.
- Margins are normal-for-segment. Phuket resort-condo developers typically run gross margins of 30–40%; we have no evidence TITLE diverges materially.
- Leverage moderate. MarketScreener classes TITLE as a small-cap without a "highly leveraged" flag. Final D/E ratios require the formal report — recommended reading before committing equity capital.
Recent disclosed events:
- 29 May 2025 — establishment of a new subsidiary (purpose and registered capital filed with SET; typically used for project SPVs or hospitality operations).
- 6 August 2025 — Q2 2025 / six-month earnings release filed with SET.
If you're evaluating TITLE as a buyer of inventory rather than as an equity-side investor, the SET disclosures still matter — they tell you whether the developer has the balance-sheet headroom to complete the project you're pre-paying.
Where Invest Phuket fits
When you request a sales kit for a Title-series project through Invest Phuket, we send:
- Live unit-stack for the project (which floors and orientations are available now, not the launch-day brochure)
- Payment plan and foreign-ownership ratio status — critical for foreign buyers given the 49% freehold cap
- Comparable resale data in the same Phuket sub-market so the off-plan price doesn't sit in isolation
- Direct line to Rhom Bho's sales channel when you're ready, not a marketing handoff
For TITLE specifically we cross-check the unit-stack with the SET-filed timeline, so you're not relying on a stale brochure floor-plate that doesn't match the construction reality.
Sources
- Rhom Bho Property — corporate / investor pages (Our History, Investor Home)
- Stock Exchange of Thailand — TITLE filings, listing record, 56-1 One Report
- MarketScreener — TITLE securities profile, capital structure, recent news (29 May 2025 subsidiary, Q2 2025 earnings 6 Aug 2025)
- Investing.com — TITLE company profile, board and CEO data
- Knight Frank Phuket Condominium Market Reports — pricing benchmarks
- CBRE Thailand — Phuket condominium market Q4 2025 report
- DDProperty, FazWaz — secondary-market and new-launch pricing data
- Bangkok Post, Nation Thailand — no major adverse news flow surfaced as of mid-2026
